Just to confuse people the Restaurant that gave this area the local name of 'Ocean Bay' is now called the Bull and Boat, the bay is still called by its former name.... after all, this is Swanage, and things change slowly in Swanage.
The beach here is private but you should find no problem if fishing after the other beach users have left in the evening or out of the holiday season.
Access to the remoter part of the beach is a long trudge along fine shingle or via a section of the coastal path that is signposted from a small private estate.. To drive to this mark take the road towards Studland; you will enter a one-way system, do not take the left to Ulwell and Studland but go straight on up to the junction, turn right (back towards Swanage) and in front of you is Ballard Way with a shop on the left hand side as you enter this road. Parking will be a problem here, Ballard Lee is a private estate with private roads and has a barrier pole across the entrance, but parking is available on the roadside on the public roads nearby. Walk through the estate, the coast path is signposted, you will cross a small grassed area and to the left are steep steps which bring you down onto the beach at a place known locally known as Shep's Hollow,
The beach is shallow as the photograph shows, but is good for bass and sole and in summer can produce gar and mackerel to float fished mackerel strip baits. Various flatfish and rays are also possible from here. On very high tides the sea can reach the soft unstable cliffs and you can become cut off; take care, otherwise a good place for children.